Boiler industry USES mobile Internet to realize marketing innovation
Boiler industry is a developing industry in China. With the development of national economy, the market prospect is expanding. In 2013, haze disaster occurred in most areas of China, affecting people's life and health. Coal-fired boiler heating is one of the main causes of haze weather. Therefore, under the requirements of the new era, high-efficiency, energy-saving and low-pollution boiler adopting clean fuel and clean combustion technology will be the development trend of boiler industry. In addition, with the rapid development of the Internet and the increasing impact on people's lives, the boiler industry is also seeking for new changes in marketing methods while speeding up technological upgrading to improve the performance of boiler products. It actively USES the advantages of the Internet era to put online platforms and offline products into the market.
Boiler industry expert zhuang huaiyan said that nowadays many traditional industries are using the Internet marketing, especially in the national policy to support 3G and even 4G mobile Internet network, a variety of App mobile phone client emerge in endlessly, covering a variety of aspects. The traditional industry of specialized mobile client also have sprung up, "network" of the boiler is one of the representative, steady growth of the overall market demand in boiler industry environment, a dedicated mobile client can help boiler operator timely grasp the industry dynamics, supply and demand information, promoting the development of the boiler industry towards mobile Internet.
It is reported, the boiler industry in China development momentum is still rapidly, especially after the 1980 s, China's economy has changed by leaps and bounds, lead boiler industry performance is more outstanding, the national boiler manufacturing enterprises to flourish, the ability of independent development of new products have been rapidly improve, product technical performance have been close to the level of developed countries, boiler manufacturing industry has made great progress in our country, has become the world's production and use of boiler more countries. However, the promotion effect of advanced technology and high-performance boiler products in the traditional market channels is limited, and new markets need to be developed urgently. Mobile Internet can be said to be a key for the boiler industry to increase publicity and open up the potential market share, zhuang said.
The rapid development of mobile Internet and the successful transformation experience of various traditional industries through mobile Internet show the huge influence of mobile Internet in today's era. Not only that, zero-distance communication, zero-cost promotion and massive information are promoting the progress of the world all the time, but also urging the economic progress. It is believed that with the development of mobile Internet platform, China's boiler industry can also complete the double innovation and upgrading of products and marketing methods as soon as possible, and continue to promote the development of the economic era.
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Key word:模具爐,模具加熱爐,節(jié)能模具爐
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